How do you create cohesive still imagery while working alongside a major TV commercial production? For Omnipod, we were tasked with executing a stills campaign that showcased the usability of their insulin delivery device, seamlessly aligning with a simultaneous TVC production.

Over two days in Los Angeles, we captured nine scenarios per day across various locations, including parks, corporate offices, and residential homes. With adaptability and patience, we carefully monitored live TVC scenes, ensuring our stills matched the tone, light, and emotion of the moving images.

The moment the director called “cut,” we stepped in to direct talent, make technical adjustments, and execute the shots—all while maintaining the efficiency required on a shared set. This shoot highlighted our ability to collaborate within a large-scale production while delivering a cohesive image library that complemented the TVC campaign.